Email signup
A simple, flexible strip for collecting email addresses, with or without a background image. Add it above the footer, on a blog, or anywhere customers might want to hear from you.

Add the section
- In the theme editor, click Add section and choose Email signup.
- Edit the heading and text, or turn off Show image for a plain strip in your color scheme.
- Click Save.
The section comes with an Email signup form block, and you can add a heading, caption, text, buttons, images, icons, a stat counter, a discount code, spacers and custom Liquid.
After customers sign up
- Each signup creates a customer in your Shopify admin, subscribed to email marketing.
- Success page to redirect to: optional. Send new subscribers to a page, such as one with a welcome code.
- Preview successful sign up: shows the thank-you message in the theme editor, so you can style it.
Settings
- Background image, Image overlay opacity and Fix image on scroll.
- Minimum height: the image’s height, a fixed shape, or custom heights for desktop and mobile.
- Full width: on by default.
- Text position, Show a container around text and Show text below image on mobile.
- Hide this section when there’s no content to show: for content from metafields.
For a bigger, image-led signup with social icons, see Email signup banner.
Common questions
How do I add a newsletter signup to my Shopify store with Ignite?
Click Add section and choose Email signup. It comes with a heading, text and a signup form ready to edit.
Can I send subscribers to a page after they sign up?
Yes. Set Success page to redirect to, such as a page with a welcome discount.
Where do the email addresses go?
Each signup creates a customer in your Shopify admin, subscribed to email marketing.